The Garrity Group’s award-winning integrated communication approaches help clients achieve measurable successes
Integrated communication connects the best aspects of media relations, public affairs, branding, marketing, advertising and social media to create a strategic approach designed to achieve measurable successes on the initiatives that matter most to our partners. From navigating complex issues, to communicating with target audiences about a new brand, integrated communications is a top specialty of our team.
The Garrity Group’s approach to integrated communications offers a level of research and analytics unmatched by any public relations agency in the region. Our proprietary Garrity Perception Survey, now in its fourth year, provides powerful insights into New Mexico resident’s perceptions of industries and institutions, their trust in people and professions, and their favorite way to receive news and information. This knowledge ensures that each integrated approach our team develops caters to the preferences of the audience.
Our team excels at developing creative ideas that make up the core of every comprehensive approach. The strategies and tactics that follow can range from corporate communication materials to exciting collateral pieces, all designed to communicate a strategic message. Healthcare communications is one integrated focus area for our team, we specialize in providing comprehensive public relations and marketing approaches to leading healthcare organizations. Our team positions healthcare executives as thought leaders in their field, working with both small and large healthcare groups to help them tell their story. Through integrated approaches, our team has worked to shape some of the healthcare industry’s most talked-about stories and issues including HMO’s, healthcare reform, new medical treatments and their effects on medical ethics, and more. Our team also specializes in developing and executing grass-roots campaigns and community-based marketing programs for healthcare organizations.
- Graphic design and collateral production
- Branding and messaging development
- Special event planning
- Online, digital and social strategies